How to Start a Valet Parking Business

The valet parking industry offers strong margins, low startup costs, and growing demand as hospitality businesses seek to differentiate their guest experience. If you're considering starting a valet company, here's what you need to know.

Industry Overview

The valet parking market spans restaurants, hotels, hospitals, events, corporate campuses, and residential buildings. Demand has grown steadily as businesses recognize valet's impact on customer satisfaction and revenue.

You might also be interested in Valet Queue Management: Handling Peak Volume Without Guest Frustration.

Getting Started

Business Formation

Register your business entity (LLC recommended for liability protection), obtain an EIN, and set up a business bank account. Valet companies typically start as LLCs due to the vehicle liability exposure.

Insurance Requirements

Insurance is the most critical element. You'll need:

• Garage keeper's liability covering damage to vehicles in your care (essential)
• General liability for slip-and-fall and property damage
• Workers' compensation for your valet staff
• Commercial auto if your company owns vehicles
• Umbrella policy for additional coverage above base policies

Budget $5,000-$15,000 annually for a startup valet company's insurance package.

Licensing and Permits

Requirements vary by jurisdiction. Research your state, county, and city requirements for:

• Business license
• Parking operator permit
• Motor vehicle dealer bonds (in some states)
• Special event permits

Equipment

Startup equipment costs are modest:

• Key lockbox/board ($50-$200)
• Valet podium/stand ($200-$800)
• Traffic cones and signage ($100-$300)
• Ticket system ($50-$200 for paper, $50-$200/month for digital)
• Uniforms ($50-$100 per valet)
• Communication equipment (walkie-talkies or smartphone app)

Staffing

Hire reliable, personable individuals who drive well and present professionally. Background checks and driving record verification are essential. Pay ranges from $12-$20/hour base plus tips.

Landing Your First Clients

• Start with restaurants — they have the most consistent need and lowest barrier to entry
• Network with event planners — they book valet for weddings and corporate events
• Offer trial nights — let a restaurant try valet one weekend to demonstrate impact
• Build referral relationships — one satisfied venue leads to introductions

Growing the Business

As you establish a track record:

• Expand to new venue types (hotels, medical, residential)
• Build corporate account relationships
• Invest in technology (digital ticketing, fleet tracking)
• Develop a reliable team of trained valets
• Create partnerships with complementary businesses

Learn from the Best

Open Door Valet has built a successful valet operation through 16 years of industry experience. While we're always looking for new team members, we also respect the entrepreneurial spirit.

Related Articles

• Valet Staffing for Peak Seasons: Workforce Planning and Capacity Management
• Switching Valet Providers: A Transition Guide

Contact us if you're interested in the valet industry.